---
title: Creative Editor
description: Learn how to use our platform effectively with step-by-step guides, tips, and best practices.
---

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1. [Boost.Express Help Center](https://help.boost.express/knowledge-base?hsLang=en)
2. [Sponsors](https://help.boost.express/knowledge-base/sponsors?hsLang=en)
3. [Campaign Setup](https://help.boost.express/knowledge-base/sponsors?hsLang=en#campaign-setup)

# Creative Editor

Once your campaign settings are in place, the next step is to build the *creative* — the ad unit users will actually see. Boost Express supports multiple creative formats:

- **Single image** – one visual, one headline, one call-to-action
- **Carousel** – a scrollable set of image cards with individual content and a shared message above
- **Video** – a creative format based on video content

---

### Start with a new creative

**Note:** A single campaign can include only one type of creative. Once you add the first one, all other creatives in that campaign must use the same format.

1. In the left-hand navigation, choose **Campaigns** and click the campaign you want to edit.
2. Go to the **Creatives** tab. If no creatives have been added yet, you’ll be prompted to create one.
3. Click **Add creative**.
4. Choose a format and a template, then click **Continue**.

---

### Single image workflow

Single image creative displays one main visual with supporting text fields.  

**Tip:** The preview panel on the right updates in real time, so you can check how your text and layout will look before publishing.

#### Steps

1. Click **Edit image** to open the creative editor. In the popup window, you can:
   
     - **Upload a banner** — the main visual of your ad.
     - **Upload a logo** — it appears in the corner of the image.
     - **Add banner text** — a short phrase displayed over the image.
2. Fill in **Introductory text**.
3. Enter a concise **Headline**.
4. Choose a **Call to Action** that fits the purpose of your campaign.
5. Click **Save** to store a draft or **Publish** to submit the creative for moderation.

#### **![](https://help.boost.express/hs-fs/hubfs/undefined-Nov-25-2025-01-07-24-2856-PM.png?width=495&height=606&name=undefined-Nov-25-2025-01-07-24-2856-PM.png)**

| Field | What it controls |
| --- | --- |
| **Creative image** | The main visual of your ad |
| **Introductory text** | A short message that introduces your creative — it appears above the image. |
| **Headline** | A brief line that highlights your message — it appears below the image. |
| **Call to Action** | Pre-defined CTA button such as *Learn More*, *Apply*, or *Register*. |

---

### Carousel workflow

Сarousel creative displays a series of cards that users can scroll through within a single ad.

**Best practice:** Keep each card message self-contained; don’t rely on users swiping through every slide to understand your offer.

#### Steps

1. Click **Add images** to open the creative editor. In the popup window, you can:
   
     - **Upload a logo** — it appears on every card in the top-left corner.
     - **Add cards** — upload an image for each one.
     - **Add banner text** — a short headline displayed above the image on each card.
     - **Add card text** — a short message shown below the image.
     - **Reorder** cards using ↑ / ↓ or **delete** them using the 🗑 icon.
2. Fill in **Introductory text**.
3. Click **Save** to store a draft or **Publish** to submit the creative for moderation.

---

### Video workflow

Video creative uses video content within your ad layout.

#### Steps

1. Upload a video file. In the video panel, you can::
   
     - **Trim** the video.
     - **Generate** **subtitles** for the video.
     - **Add banner text,** if the selected template includes a banner.
2. Fill in **Introductory text**.
3. Enter a concise **Headline**.
4. Choose a **Call to Action** that fits the purpose of your campaign.
5. Click **Save** to store a draft or **Publish** to submit the creative for moderation.

---

### Manage existing creatives

After you have added a creative, the **Creatives** tab displays a table listing all items in the campaign.  
![](https://help.boost.express/hs-fs/hubfs/undefined-Nov-25-2025-01-08-18-3940-PM.png?width=613&height=116&name=undefined-Nov-25-2025-01-08-18-3940-PM.png)

To make changes, click the item’s name in the left sidebar to open the editor, or use the **⋯** menu in the table to **edit** or **delete** it.

---

### Next steps

- Track performance in [Analytics section](https://help.boost.express/knowledge-base/analytics-section-for-sponsors?hsLang=en) once your creative starts delivering.
- Review collected contacts in the [Leads section](https://help.boost.express/knowledge-base/leads-section?hsLang=en) to see who completed actions on your landing pages.
- Choose the right [audiences](https://help.boost.express/knowledge-base/working-with-audiences?hsLang=en) to define who should see your campaign.

- [Sponsors](https://help.boost.express/knowledge-base/sponsors?hsLang=en#main-content)
  
  
  
  
  
    - [Getting Started](https://help.boost.express/knowledge-base/sponsors?hsLang=en#getting-started)
    - [Campaign Setup](https://help.boost.express/knowledge-base/sponsors?hsLang=en#campaign-setup)
    - [Tracking & Performance](https://help.boost.express/knowledge-base/sponsors?hsLang=en#tracking-performance)
    - [Billing](https://help.boost.express/knowledge-base/sponsors?hsLang=en#billing)
- [Organizers](https://help.boost.express/knowledge-base/organizers?hsLang=en#main-content)
  
  
  
  
  
    - [Getting Started](https://help.boost.express/knowledge-base/organizers?hsLang=en#getting-started)
    - [Event Setup](https://help.boost.express/knowledge-base/organizers?hsLang=en#event-setup)
    - [Working with Sponsors](https://help.boost.express/knowledge-base/organizers?hsLang=en#working-with-sponsors)
    - [Billing](https://help.boost.express/knowledge-base/organizers?hsLang=en#billing)
- [Other](https://help.boost.express/knowledge-base/other?hsLang=en)

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